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Marketing

Why Lightyear?

Lightyear has been in business since 1993 in Louisville, KY where they have served both residential and commercial companies. They are an Accredited Member of the Better Business Bureau with a solid rating and they are a publicly traded company as well. The network marketing opportunity with Lightyear began in 2008 and is currently still in the pre-momentum phase - this means massive opportunity for those that see the vision now! Read the rest of this entry »

What will you spend $25 On This Month??? How About Financial Security!

What will you spend $25 on this month? A movie? A bad lunch at a fast food restaurant? Some gadget you picked up at the check out line at the store? Whatever it is, most likely it will be something you really didn't need and that will not hold any real value to you after you spend the money. Read the rest of this entry »

Being Successful At Business Is Enhanced By Good Health

At one point in his very illustrious career, Jim Rohn mentioned keeping himself in good physical condition was important for his business as a speaker - after all traveling all over the world talking to thousands of people at each stop is demanding work. Read the rest of this entry »

So.. How DO You Know a Good Biz When You See One?

I started a group on FB called "The 'I'm an Entrepreneur and I know a Good Business When I see One' Group" (http://www.facebook.com/group.php?gid=117938588232945). However, thus far, no-one has talked about that so it seems time to actually have a discussion on what makes a good Biz Op. What kinds of criteria do people use to choose - if any? Let's face it, Most people, when looking for a business, don't really use any criteria at all, they tend to just follow the masses but some don't. The ones that don't tend to be the ones that are in the top earners group because they actually have a plan for getting there and the skills to do it. Read the rest of this entry »

Thoughts on Zig’s Most Popular Quote…

How many people have you hear re-state the adage:
“You can have everything in life you want, if you will just help other people get what they want. ” (Zig Ziglar) ?

I have probably heard it 1000 times if I have heard it once. Heck I have even paraphrased it myself. But it wasn’t until literally the other day when I had an ‘ah-ha’ moment that made this quotation take on new meaning for me!

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State of the Industry

I’m watching President Obama and his State of the Union Address – say what you you will, he’s a good speaker and has terrific speech writers.

Well… I don’t have a speech writer or a copy editor but I have some things to say – no.. not about the politics of the US – about home based businesses in 2010…

This is a very interesting time for those of us who are network marketers, small business owners, and entrepreneurs. One in Ten people in the US (alone) are out of work and are desperate for a way to make income for their families… this presents a certain set of issues for us as professionals in our industry.

In addition, unlike any other time, our industry is open in a global market faster and more connected than ever before.

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Are You Using Social Media Yet???

If, for some odd reason, you are still not involved in social media because you thought maybe it was a flash in the pan.. check out this LIVE counter and then re-think the place of Social Media in your marketing efforts!

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The Difference between EASY and SIMPLE

EggConsider the EGG.  The construction of the egg is undeniable in it’s simplicity and yet there is nothing easy about it. The shape is amazingly strong and incredibly fragile at the same time, the purpose of the egg is astonishingly complex – to grow a complete life-form.  Yet, it is “just” an egg.  Simple. But not Easy.

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25 Things You Didn’t Know About Me

I was tagged by Thomas Bartke to complete the 25 Things questionnaire a few weeks ago… So.. here it goes, the 25 Things You Don’t Know About Me!

1. I always wanted to be an entertainer and I have done the following things: Danced the Part of Jelly Lorum in CATS (off, off Broadway), played the part of the March Hare in Alice in Wonderland, Danced on a Fundraiser Telethon, Backup Singer for a Country Band, Lead Singer in a Rock Band, Karaoke Host! LOL! And other such things… I had a lot of fun doing all of it and would do it all again in a heartbeat!

2.  I was a competitive equestrian as a pre-teen riding English Hunter/Jumper and Cross Country.

3.  My very FIRST job was developing film in a family owned photography business. (not my family, just a mom and pop shop).

4. I have one sibling, an older brother, who is the funniest, smartest and most talented person I have ever known.

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What Are We Really “Selling”?

lifestyleHey There…

Been working on the BLOG a lot – you might notice that I have a new theme now; needed space for my logo – do you like it? I remember when I was a kid I would watch Laverne & Shirley and think that it was cool that Laverne had capital, cursive “Ls” on her sweaters :) So.. as I said I have been working on the blog and as part of that work I decided to revisit my “tag line”. When I did that I discovered a phrase tucked away in my brain “Lifestyle Marketing” And this is what I want to talk about today.
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