First let’s look at the company itself – Lightyear has been in business since 1993 in Louisville, KY where they have served both residential and commercial companies. They are an Accredited Member of the Better Business Bureau with a solid rating and they are a publicly traded company as well. The network marketing opportunity with Lightyear began in 2008 and is currently still in the pre-momentum phase – this means massive opportunity for those that see the vision now!

So what is this vision? Well the flagship product offering is no-contract (formerly known as pre-paid) wireless which offers unlimited talk, text and web on the Sprint and Verizon 3G (soon to be 4G) networks. This product is no contract, no credit check, no deposit, no overages – NO HASSLE and is offered at $59.99/mo. Unlike contracts, this product does not tack on huge fees and taxes – in fact, only about $5 worth – so for about $65/mo – you get it all – Talk, Text and Web. Okay.. so what – lots of companies offer stuff like this. Well,  coming soon customers will also get a referral site and when they refer 5 – their service becomes FREE! Not just for the month but for LIFE – as long as everyone remains active – and why wouldn’t they? The demand for no contract wireless has skyrocketed with over 70% of new customers in 2010 moving to a no contract option – folks there are over 4 million cell phone users in the U.S. today and that number grows daily – the upside potential here is enormous.

Well, what about the iPhone? The exclusive deal with AT&T expires in October 2010 and then the iPhone will also be available on Verizon. And, in the future, all the major carriers will be available under the Lightyear umbrella so… no worries! (Also.. AT&T has recently decided to discontinue unlimited data plans)

Well… okay but I have time left on my existing contract with my current carrier and/or, I have an iPhone and I don’t want to give it up to be a Representative with Lightyear – No Problem! Lightyear understands this and there is absolutely no requirement for representatives to also be customers (WHAT? That’s just UNHEARD OF in Network Marketing!) yes, it’s true. You can own your business, participate in 100% of the compensation plan and NOT even be a user of the services – this is what is called a customer acquisitions platform. Of course if you want to – you get a free phone and can also get your phone service for free when you refer three customers or representatives – Free Service for LIFE – nice bonus!

So far, so good but how do I make money? Glad you asked! As a Lightyear representative you make money by acquiring customers and opening new stores with new representatives. Lightyear handles all the customer service for you -you get paid a percentage of each customer’s monthly payments for their service as well as on the revenue generated by your team. In addition you get paid a very generous portion of the new business start up fee. Of course the percentages go up as you advance in the company and all of that is best explained at our informational site..

So what do I get as a representative to help me run and grow my business? Your Lightyear Wireless business comes fully equipped with top notch websites for business and customer interest, outstanding training and education all online, and as a partner with me, you get the full support of my team which includes veteran network marketers that have all built multi-million-dollar companies in the industry. Oh, I almost forgot – Lightyear also offers standard contract wireless, VoIP, MIFI (internet) and more!

My question for YOU is… Why NOT Lightyear? Take a tour of my site (you’ll get one just like it) or, to become a customer only – hop on over here

I look forward to speaking with you soon -
Peace~
Leanne

And so it is with Success. Especially in online business or network marketing business.  The precepts are simple – build a list, build a relationship with the list so that the people on the list come to Know, Like, and Trust you, bring them something they want and ask them to buy – bingo! Success.  Simple, repeatable, lucrative.  Yes.  Easy??? NO.  If it were EASY then EVERYONE would be doing it!  If it were EASY there would not be so many products, programs and gurus “out there” trying to make is even EASIER for you.  The truth is, it IS Simple… BUT… it AIN’T EASY! It’s WORK, it’s time invested, it’s money invested, it’s consistency, it’s persistence, it’s adaption, it’s making mis-steps and starting all over again, is testing, it’s constant learning and implementation. And JUST when you think you have done all you can do, you need to do more!

I wrote a blog not that long ago about Opportunity. In that blog I discussed the meaning of the word as not JUST the “good chance of advancement or progress” but also as the “favorable juncture of circumstances” (www.Merriam-Webster.com).  The point of my Blog at that time was that we are bombarded daily with “Once In a Lifetime Opportunities” to get in on the latest and greatest money making event be it a real estate deal, a huge launch of an affiliate product, or a network marketing business.  But what most of us (myself included) often fail to do is examine this thing offered to us to see if there actually IS a Favorable Juncture Of Circumstance.  In other words, just because this thing is available, are we really in a position where we can take FULL advantage of it to actually REALIZE the opportunity as it is presented?  I suggest that we do not and that we FAIL to do this more often than we would even care to admit.

Here’s why I say this.  Most of us are drawn in by sales copy because it addresses our pain – we identify with it and we want to make the pain go away. And wouldn’t you know it – this guy has the answer – but only if I act RIGHT NOW because I will only see this page ONCE and then it will be gone FOREVER!!! EEKS!!! I can’t let that happen!! I KNOW I have at least $77 on one of these cards!  I mean, how pathetic would it be if I didn’t have a measly $77???  Okay… I’m gonna do it… what’s the worst that can happen? I have  blown more than $77 on dumber stuff and THIS is tax deductible, even, because it’s for my “business’ RIGHT!!!???? WHEW!!! MAN! I sure am glad I got that… could have been a missed opportunity!!!

And then it happens.  You gear up to read, watch or listen to what was just sold to you.  And you realize that – you have to build a list, you have to develop a relationship with that list so that they know, like and trust you, and then you bring them what they WANT and ask them to buy… just that SIMPLE!!! AAAAAHHHHH!!!!!!

Guess what?  It’s never NOT going to be that simple.  But guess what else? It’s never gonna be any Easier either! The challenges we all face is that we buy in desperation, UN-prepared to do what is necessary to make the “thing” work in the first place.  Why? Because we have not even identified a favorable juncture of circumstance – instead we have been surfing the net, looking for an answer to our pain and then leaping as soon as we scrounge up a credit card with some money left on it and yet we have not done the WORK to capitalize fully on the so-called  opportunity, when it showed up on our door step.
In real estate we are trained to find BUYERS first.  Why? Because it is MUCH easier to find a house for a BUYER than to find a BUYER for a house.  Same thing in any other business.  Don’t create or buy a product to sell until you know who you are going to sell it to! – Go BUILD YOUR LIST FIRST.  Create a relationship with them, get them to know, like and trust you, then bring Them what THEY want and ask them to buy.. bet they will! Bet they’ll buy more than once!  Bet you can build a list for any number of products or market segments but it won’t be easy… you’ll need to actually TALK to these people, you’ll need to offer value, you’ll need to give stuff away first… you’ll need to create in them a favorable juncture of circumstance so they’ll jump on the opportunity when you bring it to them!
So… what are you waiting for!!!??? It’s SIMPLE!!!

Leanne